Blog

big images

Reasons Why Agencies Cost More to Build Your App

Simple reason: You’ll end up with a high-quality app.

Here are some details…

Your Options

Let’s look at the options you have. People looking to have an app built end up choosing between hiring a freelancer or an agency. At first glance, freelancers generally appear to be cheaper than agencies and most people end up going for this option until somewhere down the line they encounter problems such as the freelancer “ghosting” – suddenly becomes unreachable, it becomes harder and takes longer to make modifications to your app, your app keeps breaking down or certain aspects of it never work as expected, you keep putting money in but get very little value out. All these in addition to the time and effort it cost you to get the right freelancer in the first place.

Going the freelancer route involves a lot of hidden costs and you may have to start your app all over again in a lot of cases. The reason for this is mainly because unrealistic timelines (presented to impress you) force the freelancer to cut corners, sounds and appears ok at first but always, always comes back to haunt the project. It is a very bad thing to do.

Reasons Why it Pays to Invest in an Agency to Build Your App

There are clear reasons why at first glance agencies appear to cost more to build your app. You need to accept that it pays to invest your time and money into building your app right. Here are some of the reasons why you are better off with an agency.

All Skills Required to Build an App in One Place

Building an app requires a lot of specialized skills and that is why the best apps are built by teams. Someone on the team has to play the role of understanding and documenting your requirements and communicating these to the rest of the team. The team needs a software architect who will translate the requirements into evolvable system designs that will guide developers. This is a key role that is often overlooked when dealing with freelancers (and of-course not part of the freelancer’s cost). Without a carefully and skillfully designed system, apps fail to evolve and the very nature of apps is to evolve. Constantly.

Other important skills required on the team are developers who will carry out the actual building of the app. Most freelancers are lone developers with a pinch of other skills. Testers are another set of team members that are crucial to app success and often overlooked. A team responsible for building an app needs to stress-test the apps they build at the code level. The team also has to have quality checks at the requirements and design levels. In addition to the technical skills/roles described, the team also requires some people to support them so that the technical people can focus squarely on delivering their very best.

Adhering to a Software Development Standard

Keeping standards requires a lot of discipline. Agencies are “going concerns” therefore their relevance and reputation matter a lot, if not the most important thing. In other words, the survival of an agency depends on its relevance and reputation and for an agency to achieve this they need to have well-defined processes for building apps that deliver great results each time. These processes guarantee a high level of output each time, no matter who the individuals who make up the team are. Your needs and requirements go in through one end and a high-quality app, which does exactly what you want pops out the other.

Ease of Making Changes and Evolving an App

This is one issue that is hardly considered when choosing who should build an app. It is also the most painful one to deal with once your app gets built poorly.

The nature of any piece of software is to evolve. It is easy for anyone to build you the first version of an app but the true challenge is “how easy is it to change, modify, improve, evolve after the first version?”. Once you have an app built, at some point you are going to want to improve it and it’s very frustrating when making changes to your app becomes almost impossible. This is where most people regret hiring a freelancer in the first place.

The solution to this type of problem is to make sure that the app is designed for change right from the beginning. It takes quite some effort & time to ensure an app is built for change, this is why agencies insist on having a design phase for any app that gets built. At Intellectual Apps, we never skip this part due to its importance, or any other part for that matter. The reason freelancers will not bother to insist on the design phase is that they generally think short term. You need an app, they build it, it kind of works, they get paid and that’s it. Once a freelancer gets paid he/she doesn’t expect to be the same person to improve the app in the future and even if you do get a hold of them to do this you’ll notice that it takes ages for anything valuable to be produced. An agency on the other is a “going concern” and knows that they exist to create value now and in the future, so it makes a lot of sense for them and you to invest in the design of the app so it can evolve easily when it has to.

Summary

There are some exceptional freelancers out there, in the same way, there are some poor agencies. The fact though is if you need an app built, then you need to think long term and the partner you choose to build your app has to also think long term as well. You need to trade lower costs today for a good investment in your app. You are better off doing this with an agency that has the skills, processes, and experience.

The software development industry has challenges that have plagued it for years. You need to get a partner that acknowledges these challenges, actually understands them for what they are and clearly has processes in place to mitigate them.

Yes, we are an agency. At Intellectual Apps, we help our clients Imagine, Design and Create apps. Get started by telling us about your idea.

Posted by Bulama Yusuf

Improper Costing Techniques Could Be The Reason Your Software Development Projects Fail

Clients that need software built always want to know how much it will cost them, and a lot of times (at least as we have experienced at Intellectual Apps) they want to have this information before work begins. In order to get a “realistic” estimate of how much it will cost to build the piece of software, agencies would elicit the requirements and then based on that come up with an estimate of the cost. Client has a cost for getting their software built while the agency is happy they got the project. Great!

Work starts and in a couple of weeks (in some cases days), the client asks for some features to be included in the project. If a change request management process was put in place before the project started then that process kicks in to evaluate the impact of the change and its priority. Long story short, the client will always find a reason to have more features added and will expand the initial scope by several features. In my experience building software systems over the past 12 years, I have never seen a software development project start and end without the scope expanding. In essence, software development is an exploratory journey, things become clearer only after embarking on this journey. This is simply a fact of software development.

The issue with the scenario described above is that the agency hardly ever gets a corresponding expansion in the cost of the project (which determines their income). Since more features mean more time and effort, the agency simply suffers. One may argue that the change request process be tighter in an attempt to discourage clients from expanding the scope but this rarely works. There is a very high tendency for a client to take the features they are trying to introduce more seriously than all the others put together, refusing to let the scope of the project expand is like taking a sweet from a child, they become upset.

Fixed-cost-custom-software-development projects will always be plagued by expanding scope. Software development agencies generate revenue by offering professional time and effort, so the moment a project takes longer to complete with no corresponding payment for that extension, the agency looses.

It comes down to two things

  1. Clients want to know the cost of building software before the project starts so they know the total amount they will end up spending.
  2. It is also not the fault of the client that new requirements come up, it is simply the nature of custom software development.

So how should this be tackled?

From how I see it there are two options:

  1. Client gets a cost upfront but scope remains fixed (scope never stays fixed, trust me).
  2. Client is free to make what ever changes needed to the scope but pay for the time it takes to build it out.

Option 1 hardly works and leads to all sorts of problems. The waterfall approach is closely associated to this way of building software and the fact remains that it is very hard, near impossible to know and freeze all the requirements for any piece of software upfront.

Option 2 on the other hand is best suited to deal with the uncertainties of software development. It does require the client’s trust in the agency and without trust, it just won’t work. With this option the agency asks the client how much they are willing to “invest” in the software rather than how much it will “cost”. Simply using the word “invest” turns things around as this forms a foundation for the client and the agency to work as partners in exploring a software solution to the client’s problem.

Core to this option is the need for the agency to know their burn rate such that, the agency can easily determine how much it costs them to have a team working on a software solution for a short period of time (say a week, two or even a month). Even though the client is willing to invest x amount of money this approach helps in mitigating the financial risks associated with any software development project by requiring that payments be made for short periods of time to work on parts of the scope of the software. If everything works fine to the satifaction of the client, only then will the next set of requirements get dealt with. The client is free to make adjustments as they wish, as long as they can pay for the time spent by the agency.

Summary

Determining the cost of a software development project based on “perceived” requirements is more likely to lead to a project failure. The nature of custom software development is such that a lot of the requirements stated at the start of the project turn out to be incomplete, and once clients get a clearer picture of what they want (after work has started) they expect the project to accommodate such. If the cost of the project was determined based on the initial scope then it becomes very hard to convince the client to pay more.

Based on the fact that custom software development is actually a process of discovery and building, the cost of any project is best based on time. Software development agencies will need to know how much is needed to keep the team running for say a month and let the client invest funds into getting them to work for a defined period of time. Within this period of time, the agency works on whatever the client feels is of the highest priority to them.

Cost estimation techniques should not be confused with software development methodologies. For example a client can pay for 12 weeks worth of development time and the agency applies a waterfall software development methodology in developing the solution. Also note that certain approaches to building software work best with certain techniques for cost estimation. In my opinion, Agile software development methodology works best with cost estimates based on time.

Posted by Bulama Yusuf

How to Use the Backend for Frontend (BFF) Pattern in Your Mobile Application Architecture

Intellectual Apps’ Founder was recently at the O’Reilly Software Architecture Conference in London, this article is a summary of his presentation.

Maintaining an API gateway these days generally involves handling different types of user facing apps such as a web, mobile (of different platforms) and IOT devices. The Backend for Frontend (BFF) pattern specifically addresses this aspect of software solutions.

The Challenge

At Intellectual Apps we build software solutions, and in creating solutions for our clients we frequently get to build web and mobile apps within a single solution. This often means that we have a single API gateway for all the apps to communicate through. Over numerous clients/projects/products we started to notice a lot of repetition in the modules we built into software solutions, so naturally we sort to find a way we could share functionality across solutions in an easy way and this lead us to start experimenting with microservices.

In building microsevices based solutions, as the name suggests, one ends up having several independent services working together as part of a single solution. This posed a specific challenge for us as we now had to make the user facing apps do a lot more work in composing data from numerous services. So we took a step back and after some brainstorming, we realised that we had several other problems which presented themselves in two forms:

  1. Having all apps communicate through a single API gateway.

    Apps communicating through a single API gateway

  2. Having apps communicate with multiple services.

    Apps communicating directly with microservices

These scenarios created the following specific challenges for us:

Having all apps communicate through a single API gateway.

Given that the data consumption patterns of mobile apps are not the same as web apps, having all the apps share a single API gateway meant that the mobile apps often got more data than necessary when calling the same endpoints being used by the web application. For instance, when returning data to show the details of an item, the web app has room to show way more details than a mobile app can. So when the mobile app calls the same endpoint it simply gets more data that it can possibly display on a small screen which means a lot of the data never gets displayed immediately.

With all apps communicating through a single API gateway, the codebase got bloated. Many attimes this was due to the face that checks were put in place at the API gateway level to determine which app was make the call just so that app specific things could be done.

Having apps communicate with multiple services.

The major challenge with this approach is the extra processing that mobile apps had to do in order compose data coming from multiple independent services in addition to the numerous network calls that have to be made. The immediate effect of this is the drain on battery life.

Enter the BFF

After conducting some research we came across the Backend for Frontend pattern and the motivation for us considering this was to enable us operate in a more agile fashion. The approach was popularized by Sam Newman, the author of Building Microservices. Sam Newman talks about his experience working on a SoundCloud project which faced challenges similar to ours and how he and the team there applied this approach to address the challenges.

We adopted the BFF approach and applied it to our projects and this made our architecture look as follows:

Apps communicating via BFFs

The BFF pattern is a technique where a dedicated layer serves a specific front-end platform. It can easily be seen from the diagram above that each platform gets a specific layer that performs the following functions:

  • Data composition.
  • Some front-end specific logic.

Having BFFs perform the functions listed above means that:

  • Mobile apps won’t have to make multiple network calls.
  • Mobile apps do less work on data as data composition takes place in the BFF.
  • Each platform gets the right data needed from each call.
  • Codebase for each BFF is specific to a platform therefore getting rid of a bloated codebase.

When to use the BFF pattern
If one or more of the following are true in your current architecture then the BFF pattern may be something to consider:

  • You have web, mobile and IOT apps talking to multiple services.
  • You have web, mobile and IOT apps sharing a single API gateway.
  • You are migrating to microservices.
  • You have organisations outside yours consuming your APIs.

A Little More

Typically the front-end team should maintain the BFFs as these layers are technically extensions of the apps they work on. Doing this will let your front-end team iterate faster as they won’t have to communicate with another team, supposing the BFF is maintained by the back-end team.

It may be argued that there will be duplication of code across BFFs, yes, this holds true but the trade-off here is having bloated code in a single API gateway. We even go to the point of having separate BFFs for Android and iOS platforms as this let us focus specifically on one platform.

It also goes without saying that with the BFF approach, there will be more codebases to maintain.

That’s it and I hope you find this article useful, and consider using this pattern as we do at Intellectual Apps so you could respond faster to client and user requirements.

Posted by Bulama Yusuf

Getting a Mobile App Will Keep You in Business, Here’s Why

It’s obvious. Fifteen years ago the saying was that if you don’t have your business online, you’re out of business. Businesses did all they could to make sure that they had presence online by having a company website. It’s obvious that the business climate has changed and today if your business is not connecting with customers via mobile then you are out of business or somewhere close to that.

To better understand this, we’ll continue by answering the following questions:
1. Why does your business need to go mobile?
2. What does going mobile mean for your business?
3. What steps can you take to get your business mobile?

Why does your business need to go mobile?

Simple answer: we are now deep into the post-pc era. Longer answer: well, your customers expect it and studies have shown how much time people spend on their devices doing virtually everything. One of the ways businesses ensure that they remain in business is by staying fresh in the minds of their existing customers and by being visible to potential customers. So when people do everything from their mobile devices it makes sense to have your business present in this new virtual world. Another reason why your business needs to go mobile is that you will get to generate and analyse lots of data and in turn use that for more informed business decisions that will ultimately give you an edge over the competition, but most importantly let you offer customers a better experience.

If you sell a product, imagine what this will mean for your business to be able to tell on which days you get the most sales and from which demographic the sales come from, and also being able to know if there are specific things outside of your business that trigger a spike in sales of a particular item so you can prepare for such scenarios. All these are just examples and more meaningful insights can be derived for your specific line of business.

What does going mobile mean for your business?

It means positioning your business in such a way that it responds to your customer’s mobile behaviour. The way people consume information on mobile devices is slightly different from how they do it with other sources of information. People are on the go, they want things fast, they have a short attention span and need the right information at the right time. For example, if all your business has online is a website, then that website needs to render correctly and fast on mobile devices.

What steps can you take to get your business mobile?

What your business needs in order to go mobile would depend on the type of business you have and what you want to achieve with your mobile strategy. Some steps you can take are:

1. Ensuring that your current website is responsive. What responsive simply means is the ability of your website to render and display well on different screen sizes.

2. Ensure as part of your mobile strategy to build and release new features with a mobile-first approach.

3. To take things further and in solidifying the interaction between your business and your customers, you can get a mobile app built to meet your specific requirements. If you seek a deeper and richer engagement with your customers then having a mobile app built for your business is the way to go.

4. Another thing you need to consider in going mobile is that it isn’t all about building this or building that, going mobile also has a lot to do with how you disseminate information to your audience. The information you put out there will be more useful to your customers if you consider the context within which they are most likely to consume that piece of information (stay tuned for a post giving more details on this).

5. If you are really serious about this, which we believe every business owner or stakeholder should be, then you can get a competent company to help you come up with a mobile strategy and chart a way to get your business from where it is today to where you need to be. You can start by talking to us.

Posted by Bulama Yusuf

A Peak Inside TechStart Headquarters

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera

Posted by Bulama Yusuf

Motion Animation And Augmented Reality

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera

Posted by Bulama Yusuf